Social Media Intern Job Description



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What are the important details in a SMM/SEO Intern Job Description?

When you are recruiting new staff, a reusable job description model can be useful. Since it's a description of an open vacancy in your organization, a model can be easily tailored by adding specific requirements, responsibilities, job duties, and skills required by the person that will perform the role. This Social Media Intern Job Description has ways to grab its audience’s attention. It is drafted by HR professionals, intelligently structured and easy to navigate, and provides the major categories that you should include. For example:

Job title: emphasize the formal title of the position as a header.

Job purpose: a brief description of the overall goals and general nature of the position. This can be an overview of why the job exists and what the role is expected to accomplish. The job purpose is usually a summary and not more than four sentences long.

Reports to: specify the role/title of the position that the person that gets the job reports to.

Duties and responsibilities: list the primary job duties and responsibilities using headings and provide examples of core activities under each heading. 

  • Social Media Community Management
  • Coordinating and Distributing Content
  • Understanding and monitoring social media analytics
  • Email Marketing and SEO

Qualifications: provide the minimum qualifications required to perform the job successfully, for these categories:

  • Education;
  • Professional Certification;
  • Experience;
  • Specialized knowledge;
  • Skills;
  • Abilities;
  • Other qualities such as personal characteristics.

Key Skills Required for the Role:

  • Excellent GCSEs, A-levels or equivalent, particularly in English, Literature, History or Politics;
  • Proven written communication skills, and a passion for writing both short- and long-copy.
  • Excellent verbal communications skills.
  • An interest in marketing, communications, social media or reputation management;
  • Familiarity with key social media tools (e.g. Twitter and Facebook) and with Microsoft Office products (e.g. Word, PowerPoint, Excel); 
  • An ability to consistently demonstrate our values of insight, hard work, and effectiveness in your personal approach to work;
  • An entrepreneurial attitude;
  • Excellent attention to detail and a high motivation to learn;
  • A proactive, service-focussed attitude towards clients and candidates and the teams you support internally;
  • An ability to remain calm under pressure and a robust/resilient attitude towards challenges;
  • An ability to prioritise work and complete tasks with quick turnaround times and minimal fuss; 
  • The ability to work collaboratively with a team.

Working conditions: provide whether a person has to work in special circumstances, such as shift work, working outdoors, working with challenging clients, etc.

Physical requirements: describe whether the job is physically demanding, for example, lifting heavy objects on a regular basis, if standing for extended periods of time is needed or the job contains mostly repetitive tasks, or if traveling is demanding, lunch breaks are uncommon, and so forth.

Direct reports: specify by job title any positions to be supervised by the incumbent.

Approved by: specify who gives the authorization to approve the job description draft.

Date approved: the date upon which the job description was approved.

Reviewed: date the job description was last reviewed.

Contact details: include relevant contact details at the bottom of the job description.

Additional conditions: additionally, you might consider adding the following:

  • Opportunities occur to work on a self-employed, consultancy basis - usually on short-term contract work;
  • Describe any kind of training is provided during the onboarding procedure;
  • Alternative common names for the job title;
  • You may specify common daily equipment or tools used;
  • Possibility to work from home.

Ideally, a job description should be reviewed annually and updated as often as necessary. Having a ready-made sample job description will save you and your Human Resources or Recruitment Department time, cost, and effort!

For that reason, download this sample job description now in order to find and recruit the right candidate for your vacancy or check out other job description samples here.

Also interested in other Job description templates? Browse through our database and get instant access to hundreds of free and premium Job descriptions or other HR documents, HR forms, and more to make you more effective and efficient.





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If you work just for money, you’ll never make it, but if you love what you’re doing and you always put the customer first, success will be yours. | Ray Kroc