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12/12/2017 Communication Checklist for Achieving Change Management | Prosci
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CHANGE COMMUNICATION CHECKLIST
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Prosci'sCommunication Checklistdraws from over 20 years of benchmarking research, giving you access to the best practices when communicating about
change to your organization. Use the checklist as an audit for your current change management activities, or use it as a guide as you plan for new
initiatives and projects.
10-QUESTION CHECKLIST ON CHANGE MANAGEMENT COMMUNICATION
Are you:
1. Using the preferred senders to deliver communications in your organization?
Benchmarking research shows that employees prefer to hear messages from two people in the organization:
2. Answering the questions, "Why is this change happening?" and "What is the risk of not changing?”
When individuals learn of a change, their rst question is, "Why is this happening.” Senior leaders tend to focus on the vision of the future state, and
project teams tend to focus on sharing their great new idea. However, the rst communications about a change should focus on why the change is
happening. And don't forget to continue and reinforce the 'why' throughout the entire project, especially if time elapses between your rst communication
Thesponsor of the change (/change-management/thought-leadership-library/change-management-sponsor-checklist)(person at the top of the change) about the
business issues and reasons for change
Their immediate supervisors about the personal impact of the change
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