This template is to help you conduct a social media audit for your business.
Follow these steps to execute your next social media audit.
Step 1
Create a spreadsheet and write down all the social networks you own and the owner for each.
Example: Social Media Audit Template example
Step 2
Go on Google (or Baidu/Bing/etc) and search up any other social media profiles that is representing your
company that you don’t own (imposters). Create a separate spreadsheet.
Social Media Audit Template
Step 3
Evaluate the needs for all your social media profiles and create a mission statement for each.
For example: Instagram Profile—To share company culture and company achievements.
SOCIAL MEDIA AUDIT TEMPLATE
Social Network URL To Profile Owner
Social Network URL Owner Shutdown Y/N
Social Network URL to Profile Owner Mission Statement