THOMAS L. SORENSON
3692 Caraway Court • Houston, TX 77002
SALES MANAGEMENT PROFESSIONAL
SALES MANAGEMENT / ACCOUNT MANAGEMENT / MERCHANDISING MANAGEMENT
A high-energy, business/sales Trainer and Manager with a solid track record of performance in consumer
goods and retail businesses. Key strengths include the ability to meet and exceed goals/targets, a knack for
connecting with decision makers and the ability to transfer the secrets of sales and account management to
others. Excellent presentation, negotiation, closing, and follow through skills. Available for travel.
• Territory Management & Market Share Growth
• Teambuilding, Coaching, & Leadership
• Key Account Acquisition & Management
• Retail Merchandising Strategies
• Sales Analysis & Reporting
• Market Research & Trend Analysis
SUMMARY OF QUALIFICATIONS
• Expertise and versatility in all facets of the sales cycle including pre-sales planning, marketing, account
management, and post-sales support.
• Exceptional business, sales, and staffing leadership/management competencies. Dynamic sales manager
skilled at developing territory sales reps and account managers to achieve peak performance.
• Ability to conceive innovative direct marketing campaigns that increase product awareness, market share
and company profitability. Develop strategies and follow through to ensure successful implementation.
• Outstanding success in building and maintaining relationships with key decision makers, establishing
accounts with excellent levels of retention and loyalty.
• Experience in retail merchandising with extensive knowledge of plan-o-grams and cross merchandising
strategies and techniques.
• Adept at facilitating order processing accuracy and efficiency; receive excellent customer feedback.
Punctual in meeting deadlines and known to go the “extra mile” for customers and colleagues.
• Successful in daily operations analyzing trends in customer and merchandise needs. Proficient in
recognizing and launching steps needed to obtain objectives.
• Thrive on challenges to overcome obstacles with solutions that are sound and financially feasible.
PROFESSIONAL EXPERIENCE
THE MUSIC PLACE, Pasadena, TX
E
DUCATIONAL SALES REPRESENTATIVE (2006 / Present)
Generate new accounts in the student educational music industry by developing relationships with local school
bands and orchestra directors for this independently owned musical instrument store. Managed order
fulfillment, contract preparation and customer service activities.
• Developed and implemented a direct marketing campaign targeted at students and teachers in public and
private education institutions.
• Boosted sales revenues by launching new product rental option through on-site instrument rental drives.
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