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How to create a brochure? What are flyers used for?

A brochure or a flyer is a form of print or digital advertising detailing a company's products or services and posted in public places or offered to potential customers. They are small printed papers used to promote a business, service or event. Brochures may be used by individuals, companies or organizations to: Promote goods or services, such as to persuade or send social, religious or political messages, such as representing a political party or candidate in evangelism or political campaigning. In addition to promoting products and services, businesses can use flyers to promote upcoming events. These events include press conferences, product launches, new store openings, and more. Make sure to include all event details and your contact information to see the best results.

In advertising, brochures are informative paper documents that can be folded into templates, pamphlets, or leaflets. In brochures, companies, organizations, products, and services are introduced and the advantages of their products and services are explained.

A brochure serves primarily as a promotional document to introduce a company, organization, product, or service and inform prospective customers or members of the public about its benefits.

There are many kind of ways to create a leaflet quickly, for example with Adobe software, Microsoft PowerPoint, Word or Google Sheets or Google Docs offers several free brochure documents. The following brochure template is just one of several free Google brochure templates you can download.