What does marketing coordinator do?
A marketing coordinator is described as someone who helps the marketing department design, create and oversee marketing programs. Marketing coordinators focus on helping the marketing department develop and execute plans and strategies to achieve organizational goals. Also, sometimes called a marketing communications coordinator, is someone who helps oversee the day-to-day execution of a company or small business marketing program. The details of the job can vary widely by hiring, but in most cases, these people are part of a large marketing team.
There are usually two main areas of responsibility: field work, which includes preparing proposals, brochures, client research and event materials, etc.; and digital work, which often involves monitoring social media sites and working to improve a company's online presence and internet identity. Getting into a job like this often requires a college education and an interest in working with people on a common goal.
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