How to make a PESTEL analysis in Excel? Download this professional PESTEL Analysis Excel template now!
Making a PEST Analysis visualize and analyse Macro-economic trends, is a common practice for any kind of business, project, etc on a macro level. PEST/PESTLE analysis (stands for Political, Economic, Socio-cultural, Technological / Legal, Environmental) describes a framework of macro-environmental factors used in the environmental scanning component of strategic management. It is part of an external analysis when conducting a strategic analysis or doing market research, and gives an overview of the different macro-environmental factors to be taken into consideration. It is a strategic tool for understanding market growth or decline, business position, potential, and direction for operations.
Varieties based on the PESTLE framework are:
- SPELIT, adding legal and intercultural factors. Popular in the United States
- SLEPT, adding legal factors
- PESTEL or PESTLE, which adds legal and environmental factors. Popular in the United Kingdom
- STEPE, adding ecological factors
- STEEPLE and STEEPLED, adding ethics and demographic factors
- DESTEP, adding demographic and ecological factors
In order to make a customize PESTLE overview with Macroeconomic Trends over a certain period, its common to involve facts, such as: GDP growth ( per annum), Public-Private Inflation (WPI, per annum), General government deficit, etc.
We support you by providing this PESTLE framework in Excel, including visualization tools for the political economic socio-cultural technological analysis, which will save you time, cost, and efforts and help you to reach the next level of success in your career and business!
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